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ESG Storytelling
Stories can impulse meaningful changes
Corporate ESG can feel a lonely job...
ESG managers want to move from mandatory to transformative but ESG is perceived as resource intensive, not core business activity.
and stories can be bridges.
How value is created
1. Masterclass for ESG intrapreneurs
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Teaching and coaching focus on creating narratives that engage, shaping a vision and making it concrete through solutions.
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ESG managers can then recruit a team of volunteers working with them.
2. Collecting stories to inspire change
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Stories are collected from suppliers, startups, and peers to show what is possible and get momentum started.
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Internal stories are shaped to highlight their value and create a snowball effect.
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